Making 1,240+ Latina leaders visible to the people looking for them.

HOPE had built one of the country's deepest pipelines of Latina leadership, but no way to put that talent in front of the recruiters, officials, and organizations seeking it. Noteworthy Lab built the HOPE Roster, a searchable platform that turns decades of alumnae into a living, discoverable directory.
Client
Hispanas Organized for Political Equality (HOPE)
Sector
Latina leadership & civic equity
PracTice Area
Product & Content Studio

The Challenge

A extraordinary network that couldn't be searched.

For over 30 years, HOPE has built political and economic parity for Latinas through leadership, advocacy, and education, serving more than 60,000 women. Its leadership programs, the Leadership Institute, the Youth and College Leadership Programs, and the Binational Fellowship, have produced one of the deepest pipelines of Latina leadership in the country: more than 1,800 alumnae since 1999.

That network is remarkable. HOPE alumnae have been elected to office, appointed to hundreds of government boards and commissions, and lead across every sector. But there was no way to actually see it online. When a recruiter, an elected official, or an organization wanted to find and connect with accomplished Latina leaders, the talent existed but the means to discover it didn't. Decades of leadership were spread across records that weren't built to be searched, surfaced, or shared.

What We Did

Built a living, searchable directory of HOPE's alumnae.

Noteworthy Lab designed and built the HOPE Roster, a custom platform that turns HOPE's alumnae network into a discoverable directory. Alumnae across all four leadership programs have profiles, and the people looking to hire or appoint them, recruiters, appointment secretaries, elected officials, community leaders, and company heads, can search and connect.

The platform handles the full lifecycle: alumnae create and manage their own profiles through a personal dashboard, administrators manage the roster through an admin dashboard, and visitors browse and search the directory by the criteria that matter to them. It was built as real software on a modern no-code and custom stack, designed to scale as HOPE's pipeline grows and to be maintained by HOPE's own team.

The point was discoverability, not just a database. A network this accomplished only creates opportunity if the right people can find it, so we built the Roster around the searchers as much as the alumnae.

Explore the HOPE Roster
"Noelia has transformed our nonprofit into a powerhouse data-driven organization— allowing us to make informed decisions with complete confidence in our data."
Johanna Bonillo, MPA
Director of Administration at HOPE

Impact

Decades of Latina leadership, finally discoverable.

The HOPE Roster gives the organization a public-facing home for its alumnae and a tool that does real work: connecting top Latina talent to the institutions seeking it.

1,240+ profiles
Alumnae across four HOPE leadership programs, searchable in one place for the first time.

What the Roster surfaces is a community whose reach is hard to overstate: HOPE alumnae who have been elected to office, served on more than 480 government-appointed boards and commissions, and hold leadership roles across government, business, and community organizations nationwide and in Mexico. The platform makes that collective leadership visible and reachable, turning a celebrated network into one that can actively open doors.

Have a community that deserves to be found?
Whether you're building a directory, a custom platform, or a tool that connects your people to opportunity, we're glad to talk.